Michelin is a French multinational tire manufacturing company. This blue Michelin feather flag has the Michelin logo at a 180-degree rotation. This allows for maximum visibility of the logo, which makes it easier to view from a distance. If your new and used tire shop sells Michelin brand tires, then you must use this swooper flag outside your business. It is a great low-cost outdoor banner for businesses to advertise the brands they carry. This banner is 12ft and a brilliant decision for any tire dealership hoping to advance their tire business. Spot this feather flag or banner outside your vendor and no one will miss it.